Idea Cellular cuts 2G data tariffs by 90 pc, 3G tariffs by 33 pc

 PTI   New Delhi     Last Updated: November 13, 2013  | 19:40 IST
Idea cuts 2G data tariffs by 90 pc, 3G tariffs by 33 pc

Idea Cellular has slashed 2G data tariffs by up to 90 per cent across the country and 3G tariffs by 33 per cent for six months starting November 15.

The current tariffs for 2G are 2 paise per KB while for 3G, the rates are 3 paise per 10 KB.

The reduced tariffs will be available to existing and new prepaid and postpaid users, the company said in a statement.

"Over 33 million existing and new data users on the Idea networks can now enjoy reduced data tariffs on their 2G and 3G prepaid and postpaid handsets and dongles. The offer will be effective from November 15, 2013, and be available for six months," Idea Cellular said.

At the new rates, 3G data tariffs are now at par with 2G tariffs across all ten 3G circles of the company. Users can access 2G and 3G data at 2 paise per 10 KB.

Idea has 3G spectrum in Maharashtra and Goa, Madhya Pradesh and Chhattisgarh, Kerala, UP West and East, Andhra Pradesh, Gujarat, Haryana, Jammu and Kashmir and Himachal Pradesh.

"Idea has reduced 2G data tariff by up to 90 per cent across all 22 circles, enabling users to avail 2G data at 2 paise per 10 KB. Idea's 3G users will now be able to save up to 30 per cent on their monthly data charges as the same tariff will also be available across all 10 Idea 3G circles," the statement said.

The revised tariffs will not only drive more data usage from existing Idea users but will also attract new users to Idea's growing subscriber portfolio, the company said.

"The reduction in data tariff is aimed at catalysing data adoption amongst the masses and empowering them with the power of mobile Internet at an affordable cost," Idea Cellular Deputy Managing Director Ambrish Jain said.

Vodafone India had recently slashed data tariffs by up to 80 per cent across the country. Bharti Airtel in June had reduced rates by up to 90 per cent in Punjab and Haryana.

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