The Diwali week has been the best in terms of trade for the entire Indian film industry. Yash Chopra-directed romance Jab Tak Hai Jaan (JTHJ), starring Shah Rukh Khan, Katrina Kaif and Anushka Sharma, and Son Of Sardaar, starring Ajay Devgn and Sonakshi Sinha, have reaped it rich for the Bollywood trade while down south the Tamil film Thuppakki starring superstar Vijay has opened to full houses.
JTHJ opened in 2,500 screens and has grossed Rs 35 crore in its first two days while Son of Sardar, releasing in 2,000 screens, has netted in Rs 26.92 crore in the same period.
Thuppakki, an action thriller directed by Ghajini maker A. R. Murugadoss, opened in over 2,000 screens worldwide on Diwali and earned Rs 11.9 crore on its opening day.
"This has been the best of Diwali for the film industry. Traditionally, Diwali is considered to be the best day to release a film in Bollywood and also down south. But this year all three releases have received a great openings and are going strong," trade analyst Komal Nahta, said.
JTHJ and SOS invited attention owing to a much-hyped dirty legal battle. Both films released on Tuesday on the occasion of Diwali, so collections naturally dipped in the evening and night shows. Still, the SRK-Katrina romance managed to collect Rs 15 crore on its first day while SOS raked in Rs 10.72 crore.
The second-day collection soared for both films. JTHJ collected a mammoth Rs 19.5 crore on Wednesday while SOS, despite releasing in lesser number of theatres, earned Rs 16.21 crore.
"The final box office collections will be estimated after the weekend. The trade takes an upward swing on Saturdays and Sundays and after Diwali more audiences are expected to turn up at the theatres this weekend," Nahta, said.
"Bollywood buffs got two options because JTHJ and SOS are totally opposite to each other. The audience has the liberty to choose between a romantic drama and a comic caper in the same week," he added.
Vijay's Thuppakki received a grand opening in Tamil Nadu with 100 per cent occupancy. Despite stiff competition from Jab Tak Hai Jaan and Son of Sardaar in the overseas market, the Tamil film is doing well in that territory too.
In association with Mail Today