Salman Khan starrer Sultan has earned around Rs 73.70 crore during the first two days of its release.
The movie collected Rs 36.54 crore approximately on the first day and earned Rs 37.20 crore on day 2 of its release, movie trade analyst Taran Adarsh tweeted.
Adarsh said the movie will easily cross Rs 100 crore mark on Friday (third day) if it maintains the same momentum.
With positive reviews of the movie doing rounds on the Internet, the Rs 100 crore mark looks too close to reach.
The movie released on 4,500 screens in India on July 6, 2016.
It is directed by Ali Abbas Zafar and produced by Aditya Chopra under the Yash Raj Films banner. The movie also features Anushka Sharma and Randeep Hooda.