Business Today Archive July 8, 2012 Issue

Edition: July 8, 2012

Money
Using online marketplaces, you can sell your products across the globe.
Special
Spotting the next Infosys is difficult, but here are some leads on sectors and companies that could sparkle in the near future. Special: How to get rich
Editors note
I was very proud to read this fortnight's cover package. We decided to travel across India and look at how different states and regions were coping with the downturn.
Book
A new book captures the history of India through the Amul girl's eyes.
People
Starring: N. Srinivasan, Swati Piramal, Enase Okonedo, Milind Kamat, Soumitra Dutta
Leadership Spotlight
Sunil Dutt, Managing Director, Research In Motion India admires Steve Jobs.
Features
G. Seetharaman looks at classic advertising campaigns of years past and explores the minds behind them.
Event
Aaj Tak honours companies which excelled at corporate social responsibility activities.
Technology
The favoured weapon of the couch potato could be overtaken by technology.
Case Study
In 2001, Volvo Buses India sold 20 coaches. By December 2011, 5,000 of them were running on Indian roads. Volvo did not achieve this by toning down its products or cutting prices as multinational companies often do. It developed the market and waited for it to mature. Volvo now has 76 per cent of the Indian luxury bus market.
Focus
Growth may have slipped and the rupee slid, but The Wealth Report 2012, an annual survey by global property consultancy Knight Frank and Citi Private Bank, suggests this is a temporary glitch.
Chiaroscuro
Finance Minister Pranab Mukherjee is all set to occupy the country's highest post.
Smart executive
Sins of omission and commission in your curriculum vitae could cost you your dream job. Candidates, even at senior levels, often mess up their CV and thus lose out on excellent opportunities. Take a look at some common errors experts find in resumes

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