Business Today Archive May 11, 2014 Issue

Edition: May 11, 2014

Cover Story

Vodafone guns for glory in India with $3 bn gambit

Vodafone guns for glory in India with $3 bn gambit

Marten Pieters, MD and CEO of Vodafone India overcame the trauma of a terrorist attack to steer the company into profits. Now he seeks glory in data with a $3 billion gambit.
Editors note
The Indian economy looks more vulnerable in the coming months and quarters than is made out to be. A bad monsoon in a world of slowing global demand, for instance, can lead to all kinds of things like a fisc out of control and a ratings downgrade - a nasty surprise for the next Indian prime minister.
Bandhan CEO Chandra Shekhar Ghosh gave up a steady job at BRAC, the well-known Bangladesh-based NGO, to start his own which later metamorphosed into Bandhan Financial Services.  No one around him believed he would succeed, but he was not deterred. "I relied solely on my own confidence," Ghosh  says.
BT More
Face it, today's corporate office isn't the most ideal place to remain Mr Cool. Follow thesefive simple steps to avoid going up in an embarrassing blaze of fury on really bad days.
Case Study
Horlicks has learnt to defy age. By successfully launching variants at different points in time, it has strengthened its core brand values, apart from addressing new consumer needs and thus bringing such consumers into its fold.
Rural Bharat is fast catching up with urban India as various pointers in the 68th National Sample Survey Offi ce (NSSO) data show.

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