Business Today
Loading...

FMCG, Durables Consumption Takes a Tumble

FMCG and consumer durables sectors have been on a slow growth trajectory over the past four quarters, beginning Q4-FY19. Initial signs of slowdown came when the large players saw demand softening
Shivani Sharma | Print Edition: February 23, 2020
FMCG, Durables Consumption Takes a Tumble
Representative Image

FMCG and consumer durables sectors have been on a slow growth trajectory over the past four quarters, beginning Q4-FY19. Initial signs of slowdown came when the large players saw demand softening. Multiple factors, including the liquidity crisis that began in Q2-FY20, had a ripple effect on the economy, and impacted the FMCG sector, which is dependent on sufficient availability of cash in the economy.

Youtube
  • Print

  • COMMENT
BT-Story-Page-B.gif
A    A   A
close