Beautiful women decoded
Global market research firm Synovate polled 7,000 women across India, United States, Brazil, Singapore, South Korea, Canada, Bulgaria, Spain and South Africa on their idea of beauty. Excerpts:
Print Edition: August 24, 2008
Perception of beauty
- 11% of Indians attributed beauty to "getting compliments from others"
- 7% Americans believe "they are not beautiful and want to change", the highest among all respondents
- 35% attributed beauty to what's inside and 32% attribute it to confidence
- South Africans (43%) and Spaniards (35%) equated beauty with confidence