IPL 2020 likely to see a host of new-age, first-time advertisers : Bulletin: Business Today
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IPL 2020 likely to see a host of new-age, first-time advertisers

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BusinessToday.In | August 21, 2020

COVID-19 effect: India's crude oil imports tumble 36.4%, lowest since 2010 in July

India's crude oil imports fell in July to their lowest since March 2010 as fuel demand slowed amid renewed coronavirus-induced lockdowns and closures of refinery units for maintenance, government data showed on Thursday. Crude oil imports last month slumped about 36.4% from a year earlier to 12.34 million tonnes, or 2.92 million barrels per day.

IPL 2020 likely to see a host of new-age, first-time advertisers

Fantasy sports, edtech, online gaming, food tech, and e-commerce companies (many of them first time spenders) could be the big spenders on Star Sports and Disney+Hotstar in the 2020 edition of the Indian Premier League (IPL). These sectors have been the biggest gainers during the lockdown and it's not surprising that they are willing to loosen their purse strings.

Good news! 40 lakh workers to get half of 3 months salary as unemployment benefit

The government on Thursday relaxed eligibility criteria to offer half of three months' salary as unemployment benefit to the industrial workers hit by job loss due to the coronavirus crisis between March 24 and December 31, 2020. The move is expected to benefit almost 40 lakh industrial workers.

Instagram introduces QR codes; offers new ways to discover, follow small businesses

Facebook-owned photo and video-sharing app Instagram has introduced universal QR codes. Users can now generate QR codes that can be scanned from any supporting third-party camera apps. The feature, which was first launched in Japan last year, is designed for the convenience of users as well as business owners as they can print QR code and have customers scan it to visit their Instagram account. Customers after scanning QR codes can get information like working hours and items on sale, or follow the account.

Harley-Davidson to focus on top 50 markets; looks for JV partner to hive off India ops

Global two-wheeler manufacturer Harley-Davidson Inc is planning to focus on top 50 markets across the world as part of its 'rewiring strategy' amid tumbling sales but India may not be one of them. The country has been one of the worst performing markets for the US company, which is why it is sending feelers via consultants for a future joint venture to hive off its operations at the leased assembly in Haryana.

Parliamentary panel summons Facebook on Sept 2 over 'misuse' of social media platforms

The parliamentary standing committee on Information Technology has summoned Facebook on September 2 to discuss the issue of alleged misuse of social media platforms in the wake of claims that the US firm did not apply hate-speech rules to certain BJP politicians. A day before, the panel will also discuss the issue of internet shutdowns and has called representatives of the Jammu and Kashmir administration and others.

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