Are consumers shopping for a Samsung or LG TV or a Godrej refrigerator online? Not really. Most consumer durable majors are actually launching online-only products and even sub-brands to catch the attention of the price-sensitive Indian consumers

The report expects the overall Foods & Beverages segment to clock approximately 12 per cent CAGR to reach Rs 63 lakh crore by 2024/25 from Rs 30 lakh crore in FY2017/18.

Being a late entrant, ZEE5 built its business on the back of language content. This strategy has enabled the platform to make strong inroads into tier-2 and tier-3 markets

Abhishek Singh, Director, Manpasand Beverages, in an interview with Business Today, has said that the allegations made against his company are 'baseless'.

Even if Manpasand's promoters get a clean chit, it will be difficult to revive trust in their brand

Although Q2FY20 is likely to mark the slowest volume growth since Q1FY18, the positive impact of tax cut will show up from Q4FY20

Last year, Prataap Snacks acquired 80 per cent stake in the Rajkot-based Avadh Snacks to strengthen its foothold in Gujarat, which has the largest per capita consumption of snacks in the country

Malls earn nearly 50 per cent of their revenues during festive season and incurring 25 per cent growth has been common

Though the Manpasand scam came to light only this year, Mumbai-based 2Point2 Capital had raised a red flag about the company way back in 2016

While other beverage companies hire expensive celebrities to endorse brands, Dhirendra Singh, Chairman of Manpasand Beverages, settled for a modest Sunny Doel, who he believed had a tremendous fan-following in smaller markets where he sold his beverages

India has  approximately 9,600 screens of which 2,950 are multiplex screens and multiplexes earn more than half of Indian theatrical revenues

Along with advertising, the other big revenue churner for multiplexes have been events. With most of them offering luxury services, multiplexes have become a sought after destination for wine and dine parties, franchise meets, product launches and kids birthday parties.

From best-in-class movie viewing technologies and luxurious ambience to menus crafted by celebrity chefs from India and abroad, multiplex chains are going all out to give cinema connoisseurs a premium experience

Danone India's flagship brand Protinex is available in 2.18 lakh retail stores across the country. The effort has been to position it as a consumer-friendly brand, rather than being a doctor-prescribed brand, which it traditionally was

Around 40% of advertising spends in India happen during the festival season (September to November) and last year advertising spends during the festive season were upwards of Rs 25,000 crore

The festival period usually sees a 50 per cent spurt in sales and retailers stock anywhere between 35 per cent to 40 per cent excess inventory

With the government ensuring that cooperatives get rid of their SMP inventory, the last few months have seen an increase in milk prices, both at the procurement and the consumer end

Ekta Kapoor is betting big on digital entertainment as the OTT race gets tougher

Leena Nair's initiatives have made Unilever an even more sought-after employer

Nadia Chauhan has maintained growth momentum at the FMCG company