The government may come out with some kind of clarification on single brand retail to attract global players.

A data analysis by the Harvard Business Review (HBR) has revealed that among top 50 companies that handle their Twitter accounts better are American Airlines, Bank of America, Kraft Foods, Dish Network, Verizon and Facebook.

An established fashion powerhouse, a rising fashion designer and a famous fashion stylist get together to give you the 10 must-haves in any man's closet. This summer, get down to the basics.

At retail stores in North America, the offline and online worlds are colliding as storekeepers install screens that let shoppers connect with social networks as they browse the store.

Clothes alone don't make a look. Here's all you need to know about this year's trendiest fashion accessories.

The deal ends weeks of uncertainty since the election of a leftist-led government in Athens which pledged to reverse austerity.

Although Apple is confident that their watch will be received well by users, yet uncertainties about the gadget's battery life persist.

This is an early step in building functionality into Twitter to make shopping from mobile devices convenient and easy, hopefully even fun, said Group Product Manager Tarun Jain.

According to various reports, the new iPhone may come in two variants - one one with 4.7-inch and the other with a 5.5-inch screen.

The wine embodies the versatility of tennis' best-loved grand slam. BT More explores the spirit behind the sportsmanship.

Constant innovation has been the byword for Nike's success. This case study analyses the ever-evolving marketing strategies adopted by Nike to become a global brand.

Most have realised that social media offers an invaluable opportunity to reach sections of the target audience, particularly the youth.

A crash course on the most popular labels and groups in the business.

The progeny of the rich, the next generation of luxury consumers, will help India mature into a discerning market for high-end products.

Indians in greater numbers are starting to understand what luxury means, and they have the attitude and the money to buy it and flaunt it.

BT More celebrates important milestones in men's fashion by presenting the most unique products and innovations by top brands over the years.

In response to a remark on why India does not have many global brands despite being a large market, marketing guru Philip Kotler said India needs a minister for marketing to make its presence felt globally.

BT receives scores of responses to its case studies. Below is the best one on Burberry in the Feb 3, 2013 issue.

In 2009, British luxury brand Burberry, like its competitors, was still unsure of how to build a valuable presence in social media. This case study looks at how it eventually capitalised on the new medium - without eroding the exclusive, aspirational qualities that are core to the world of luxury.

High rental and lack of proper infrastructure for luxury retailing is forcing many brands to go in for online retailing for growth.