Despite obvious benefits, most of India Inc. is oblivious to business around women-specific needs. Marketers listening to them have never been happier

The tech giant made a series of purchases, including DoubleClick and AdMob, to help make it the dominant player in online advertising

RIL is looking to leverage the users' digital footprint and earn incremental revenues from digital ads, digital lending and even engagements like play along with IPL, KBC, etc

Zuckerberg in front of 50,000 employees in a webcast said Apple has a stranglehold of what gets on phones.

Apple may be working on its own search engine to move away from Google which pays to be the default search engine on iOS devices.

The proposed purchase, in partnership with Microsoft Corp, would allow Walmart to quickly compete with Amazon.com Inc, Facebook Inc and Alphabet Inc's Google for eyeballs on social media

Southeast Asia offers a clear view of the global strategy ByteDance is implementing to avoid crackdowns in other regions that influencers like Saputra now fear

It's not that traditional IPL spenders don't see merit in investing in IPL this year, but they continue to be sceptical despite consumer sentiment getting better by the day and demand picking up

Since advertisers are beginning to loosen their purse strings in the 'unlock' phase, ad spends are expected to see a 60-72 per cent growth in the second half of the year

The commission's primary concern is Google acquiring the database maintained by Fitbit about its users' health and fitness.

Twitter held a survey for users listing potential features that may come in with a subscription model.

Its share price was largely unmoved however, as the loss in sales was offset by a recovery in Google's ads business

The deal comes less than a week after Google CEO Sundar Pichai was grilled during a congressional hearing focused on whether his company and three other technology giants - Apple, Amazon and Facebook - have been abusing their dominant services and products to stifle competition

Telegram Founder Pavel Durov has voiced his disapproval over Apple's 30 per cent commission fee for listing apps on the App Store.

Alphabet has struggled during past economic slowdowns as marketing is often the first budget item to get slashed.

Amazon posted the biggest profit in its 26-year history as online sales and its lucrative business supporting third-party merchants surged during the coronavirus pandemic.

Ad sales, which contribute nearly all of Facebook's revenue, rose 10% to $18.3 billion in the second quarter as people under lockdown spent more time online and businesses rapidly pivoted to e-commerce

Alphabet, whose ad sales account for about 78% of its revenue, has struggled during past economic slowdowns, as marketing is often the first budget item to get slashed

Amazon had forecast it might lose money in the just-ended second quarter because it expected to spend some $4 billion on protective equipment for staff and other expenses related to COVID-19

Facebook at Congressional hearing: Representative Jerrold Nadler asked if the merger was illegal at the time of the transaction, why Instagram should not be broken off into a separate company now