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Reuters
September 25, 2018
Instagram on Monday said co-founders Kevin Systrom and MikeKrieger have resigned as chief executive officer and chief technical officer ofthe photo-sharing app owned by Facebook Inc, giving scant explanation for themove.


BusinessToday.In
September 21, 2018
Advertisers in the United States have been able to track the correlation between the online ads and offline purchases, thanks to a deal between Google and Mastercard that was finalised last year.


BusinessToday.In
New Delhi, September 21, 2018
The critical payments data collected by them (foreign payments companies) is being processed and stored outside of India, which can have severe security implications in case of a data breach, Paytm writes to the NCPI.


BusinessToday.In
New Delhi, September 5, 2018
Balaji Krish, Twitter's global head of revenue strategy and operations, is relocating from the US to take over as the interim country lead till a replacement is hired.


Ajita Shashidhar
New Delhi, September 4, 2018
Apurva Purohit revamped Jagran Group's tepid business, and received recognition.


Devika Singh
New Delhi, August 6, 2018
Twitter in India has more to worry besides the bots purge.


BusinessToday.In
New Delhi, July 26, 2018
Mark Zuckerberg's fortune tumbled by $16.8 billion yesterday and if that holds through Thursday's close, he will slide to sixth place from third on the Bloomberg Billionaires Index.


Devika Singh
New Delhi, July 23, 2018
Social networking in India gets a regional flavour.


Sonal Khetarpal
New Delhi, July 23, 2018
The EU's stringent data privacy rules are affecting digital marketers but provide an excellent opportunity to build trust.


Reuters
July 11, 2018
The ads will let users virtually interact with different products - from trying on Michael Kors sunglasses and accessories to visualizing furniture in a room.


Reuters
June 29, 2018
The microblogging site launched 'Ads Transparency Center' to allow anyone to view ads that have been put on Twitter, with greater transparency about U.S. federal election campaign ads.


BusinessToday.In
June 27, 2018
The photo sharing app was bought in 2012 by Facebook and has been one of the most popular apps that has shown a positive growth trajectory.


BusinessToday.In
June 27, 2018
The company has allowed advertisements dealing withcryptocurrencies on the social network platform. However, there will be anapplication process to ensure any misuse of the relaxed policy.


Udit Bhambri
June 26, 2018
Recently we have seen the rise of personalised campaigns and content and the increase use of mobile devices and smartphones. With rising consumer engagement on the smaller screen, mobile is set to take a big piece of the digital pie for ad spends in 2018. 


Ajita Shashidhar
New Delhi, June 25, 2018
Is digital advertising really effective?


BusinessToday.In
June 13, 2018
Facebook Chief Mark Zuckerberg's appearance in front of the senate and the house raised a lot of questions. A wide array of accusations was thrown at the company which also included the misuse of 'Marketplace'.


BusinessToday.In
June 8, 2018
Based in Bengaluru, Sri Sri Tattva spent as much as Rs 10 crore on television advertising during the latest India Premier League (IPL) season.


Paritosh Joshi
New Delhi, June 1, 2018
All is not lost for advertising funded television in India but time is certainly short.


BusinessToday.In
New Delhi, May 4, 2018
The impact of technology and digital advancement on both consumers as well as advertisers has been huge, leading to a drastic change in consumer media consumption habits and ad strategies. The ongoing rise on e-commerce has led to an increase in time spent with online media, said the report.


PTI
April 30, 2018



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