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Total 109 results found. Search for [ ipl advertising ]

Results 100 to 109 of 109
www.businesstoday.in
May 14, 2009
Choosing the best advertising spots in a stadium or the right time to telecast a sporting event is no easy game. A TAM Sports study shows possible ways to ensure best returns on investments.


Shamni Pande & Anusha Subramanian
April 2, 2009
After some hard-nosed bargaining, IPL 2 buries the hatchet with the sponsors and the broadcaster.


Anusha Subramanian
February 19, 2009
Pay top dollar for the best, and go easy on the rest—that seemed to be the motto at the player auctions for the second season of the Indian Premier League.


Shamni Pande
October 16, 2008
An overwhelming 94 per cent of corporate executives in India are aware of the social networking phenomenon and 79 per cent are actually members of one or more social networking sites. Although social networking accounts for only a miniscule share of the ad pie, it could well become the 'next big thing' for advertisers. A report by Shamni Pande.


Shamni Pande
September 18, 2008
The advertising industry has little to complain about as a host of marketers attempt to spend their way out of trouble.


www.businesstoday.in
September 18, 2008
R.C. Venkateish, the reticent 49-year-old managing director of ESPN Software India, shares credit for being a key player in the team that has successfully staged a major coup in international cricket.


www.businesstoday.in
May 28, 2008
Necessity, in Brent Fraser “billy” Bowden’s case, was, indeed, the mother of invention, as rheumatoid arthritis made him invent the crooked finger signal that has spelt doom for many a batsman in international cricket.


Saumya Bhattacharya
May 1, 2008
An assortment of opportunities is on offer as cricket’s masala version gets off to a heady start.


www.businesstoday.in
April 29, 2008
From a long list of names, we finally picked 10 that stood out for the uniqueness of their businesses or rapid growth. Our second annual listing of the most happening young ventures.


www.businesstoday.in
April 5, 2018
How the Indian Premier League became a 800-pound gorilla of sports


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