Business Today: Latest Business News, India economy News, Stock Markets, Sensex, Mutual Funds and Indian Tax
Loading...
Search

Total 54 results found. Search for [ ipl sponsors ]

Results 40 to 54 of 54
Anusha Subramanian with Dhiman Chattopadhyay
March 31, 2010
Cricket-largely thanks to the IPL-is where the action is. But the big money sloshing around could go a long way in the creation of a broader sports ecosystem.


Anusha Subramanian
March 16, 2010
The bids for the two new Indian Premier League (IPL) teams may have come a cropper in the first round, but it wouldn't unduly worry Lalit Modi.


Rajesh Jain
February 2, 2010
The IPL's revenues are booming but with some higher costs up ahead, its challenge will be to sustain its early advantage with innovative marketing and targeting of new audiences.


Anusha Subramanian with Dhiman Chattopadhyay
February 2, 2010
IPL spelt big bucks right from its birth. But in 2010, the league has taken a big leap forward and the business is set to explode by the time IPL 4 comes around.


Edwin Naidu
June 17, 2009
The just-concluded IPL 2 looks set to usher in a vigorous engagement between Indian and South African businesses.


Shamni Pande
May 30, 2009
Will the foreign venue and costs associated with it and increased rates for advertisers dent the earnings of various stakeholders in IPL’s second season? BT finds out.


Shamni Pande & Anusha Subramanian
April 2, 2009
After some hard-nosed bargaining, IPL 2 buries the hatchet with the sponsors and the broadcaster.


Anusha Subramanian
March 19, 2009
The second season of the IPL could provide some muchneeded cash flow for India Inc., though uncertainty about security remains a concern.


Anusha Subramanian
February 19, 2009
Pay top dollar for the best, and go easy on the rest—that seemed to be the motto at the player auctions for the second season of the Indian Premier League.


Shamni Pande
October 16, 2008
An overwhelming 94 per cent of corporate executives in India are aware of the social networking phenomenon and 79 per cent are actually members of one or more social networking sites. Although social networking accounts for only a miniscule share of the ad pie, it could well become the 'next big thing' for advertisers. A report by Shamni Pande.


Shamni Pande and Tejeesh N.S. Behl
May 14, 2008
Hard-nosed and uber-successful tycoons like Mukesh Ambani,Vijay Mallya and others paid millions for their IPL teams and players. The revenues they earn by way of ticket sales, team sponsorships, merchandising, etc., are expected to rise each year, thus making it easier for them to become profitable as the years go by. BT's Shamni Pande and Tejeesh N.S. Behl report.


www.businesstoday.in
April 30, 2008
Be it hollering his lungs out to cheer the Kolkata Knight Riders (KKR), his Indian Premier League (IPL) team, or playing the funky quiz master on television for the Indian version of Are you smarter than a fifth grader?, Bollywood superstar Shah Rukh Khan seems to be pressing the right buttons to ensure maximum recall for brand SRK.


Tejeesh N.S. Behl and Anusha Subramanian
February 5, 2008
The Indian Premier League has mobilised Rs 7,000 crore for BCCI even before the first team has been announced. Why are hard-nosed businessmen betting billions on a still unproven concept? Tejeesh N.S. Behl & Anusha Subramanian find out.


www.businesstoday.in
December 12, 2007
Stereotypes are easy to form but notoriously hard to break. So, when one thinks of the typical Chennai man, the image that most comes to mind is of one dressed in veshti, vibhuti smeared across his forehead, extremely conservative in his outlook and, of course, partial to rice—with sambar, ideally.


Shamni Pande
November 27, 2007
By the time this magazine hits the stands, Subhash Chandra’s Indian Cricket League would have showcased its debut Twenty20 match in Panchkula (Chandigarh), with Chandigarh Lions squaring off against Delhi Jets.


PAGES 3 OF 3  123