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Anwesha Madhukalya
New Delhi, June 14, 2019
Weather forecasting platform AccuWeather has predicted chances of rains in Greater Manchester on June 16. The Old Trafford Cricket Ground, the venue of the India-Pakistan match, is situated in this county.


Devika Singh
New Delhi, February 5, 2019
Chinese apps are going all out to capture small-town millennials from India.


BusinessToday.In
October 29, 2018
With the next OnePlus flagship about to be officially unveiled in a few hours time, here's how you can stream the launch event live, and what to expect from the upcoming OnePlus 6T.


Ajita Shashidhar
New Delhi, June 25, 2018
Is digital advertising really effective?


Ajita Shashidhar
New Delhi, June 12, 2018
According to a recent report by brand valuation company, Brand Finance, the brand value of IPL has increased by 37 per cent to $5.3 billion in 2018.


Ajita Shashidhar
New Delhi, December 31, 2017
India is undoubtedly a country of contradictions, and the same is true even when it comes to media consumption.


Sonal Khetarpal
New Delhi, December 12, 2017
The 200 million views of the top 10 YouTube ads have to be seen with a pinch of salt.


BT Online
New Delhi, October 31, 2017
Padmavati is a gift that just keeps on giving.


Reuters
New Delhi, June 17, 2017
A 30-second spot during the final to be broadcast by Rupert Murdoch's Star Sports is expected to cost nearly 10 million rupees, far higher than the 1 million rupees that advertisers pay on average for most Indian shows.


by Devika Singh
Delhi, March 14, 2017
According to a report by FICCI and KPMG, digital advertisement spends in India are expected to cross Rs 25,500 crore in 2020, from Rs 6,000 crore in 2015. Video advertising currently claims 18-20 per cent of this, and is expected to grow further.


By Devika Singh
Delhi, January 25, 2017
There are three ways to make money on YouTube; the easiest is by signing up for Google AdSense - one who signs up gets 55 per cent of the advertising revenue from a video, while YouTube keeps the rest.


Reuters
Washington, December 8, 2016
Facebook and Twitter's real sin was an act of omission: they failed to contribute to the data that democracy needs to thrive. While sitting on huge troves of information about public opinion and voter intent, social media firms watched as U.S. and UK pollsters, journalists, politicians and civil society groups made bad projections and poor decisions with the wrong information.


Associated Press
San Francisco, June 29, 2016
Google is trying to make it easier for you to manage the vast pool of information that it collects about your online activities across phones, computers and other devices.


Ajita Shashidhar
September 22, 2014
Why broadcasters are launching multiple Hindi general entertainment channels.


Ajita Shashidhar
June 5, 2014
Multi Screen Media (MSM) which has the broadcasting rights for the upcoming Fifa World Cup (to be aired on Sony Six) is hoping that the tournament will be the second largest revenue earner for the network after the Indian Premier League (IPL).


Shamni Pande
February 26, 2014
Compiling Business Today's eighth annual listing of 25 hottest young executives in India was not easy. There are young Indian achievers galore, given our countrys demographic dividend, but selection was difficult, writes Senior Editor Shamni Pande.


K R Balasubramanyam
January 14, 2014
From extreme poverty to a stunning success in gold retailing, a look at the rise of Bangalore-based K.P. Nanjundi.


Ajita Shashidhar
January 6, 2014
Mythological shows were once the coolest thing on television. But then television was hit by a saas-bahu storm. Mythological shows slipped down the popularity charts and people were mesmerised by women sparring with each other on television every evening.


Shamni Pande
November 29, 2013
Advertisers and broadcaster Star Sports made the most of the opportunity to cash in on the popularity of Tendulkar during his farewell series. Several advertisers booked multiple spots with Star Sports. This is unusual for a cricketing event other than the Indian Premier League.


Associated Press
New York , November 7, 2013
The price values Twitter at more than $18 billion based on its outstanding stock, options and restricted stock that'll be available after the IPO.


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