Just when everyone thought mobile banking was the next big thing, video banking has emerged on the horizon. Hinduja-promoted IndusInd Bank has come out with a new 24X7 'video branch' for its customers.
A video branch, as the name suggests, will allow face-to-face interaction with a bank manager for conducting a banking transaction without the hassles of visiting a branch. So, how will a video bank function? The interaction will happen through a video conferencing facility. A customer will have to schedule a video call with the branch manager or connect to the central video branch either from his desktop or laptop computer. They can also do it through an Apple or Android smart phone.
The facility will be available to all existing customers of IndusInd Bank. It is likely that the young customers or top executives will avail the video facility to save time and chat with the banker.
According to the bank, digitisation of businesses is a key focus area. The initiative is a step forward in the ongoing responsive innovation theme, according to the bank. In the recent past, the bank has introduced a service of getting a particular denomination of notes from an IndusInd Bank. This facility is available to all the banking customers.
Commenting on video banking, Sumant Kathpalia, head (consumer banking) says that that "the customers can now do all the transactions they do at a bank branch without going to it, right from the comfort of their office or home using the video branch application."
The 20-year-old IndusInd Bank has 602 branches and 1110 ATMs across 404 geographical locations in the coluntry. The bank also has representative offices in London and Dubai.