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New Microsoft Surface Pro 7 ad compares and takes a dig at MacBook Pro 13

Microsoft is heavily promoting the Surface Pro 7 with recent price drops now accompanied by a new advert comparing the Surface Pro 7 to the MacBook Pro 13 M1.

Akarsh Verma | January 25, 2021 | Updated 10:02 IST

Highlights

  • Microsoft Surface Pro 7's latest promotional video has sparked a war on social media.
  • The video compares the two based on design, price, and power.
  • Microsoft is ramping up its digital marketing and advertising campaigns.

The video starts by talking about the Surface Pro 7's touchscreen and the stylus pen's support that is good for creators and note-taking.

The video highlights that the Surface Pro 7 features a full touch screen, whereas the MacBook Pro only features a "little bar" with touch support, in reference to the Touch Bar. It also showcases that the Surface Pro 7 has a detachable keyboard, while you're just "stuck with what you've got" with a MacBook Pro.

The description for the video touts that the Surface Pro 7 offers the versatility of "both a tablet and a laptop."Only Surface Pro 7 has the versatility and portability of both a tablet and a laptop. With features like a touchscreen, detachable keyboard and pen, and enough power to run your favourite apps you can work or play from anywhere. Microsoft Surface Pro 7 has everything you need to do what you love."

Finally, the video says the Surface Pro 7 is a "much better gaming device" than the MacBook Pro and is more affordable.

Results uploaded on Geekbench show that the Intel Core i3-equipped Surface Pro 7 with 4GB of RAM has single-core and multi-core scores of 769 and 1,851, respectively. Additionally, the Intel Core i5-equipped Surface Pro 7 with 8GB of RAM has single-core and multi-core scores of 1,210 and 4,079, respectively. By comparison, the M1 chip running on a 13-inch MacBook Pro with 8GB of unified memory achieved greater performance than both Surface models with single-core and multi-core scores of 1,735 and 7,686, respectively.

Although the commercial tries to pitch the Surface Pro 7 as a better device than the MacBook Pro, it does not make Apple's notebook any less desirable. Yes, the MacBook Pro lacks a touch screen, but people don't buy Apple's high-performance notebook laptop for a touch screen or even playing games. It is a machine used by people who are in creative and designer fields who want the best laptop for rendering videos or editing huge photos.

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