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Nintendo shares jump over 50% as Pokemon Go fever is catching 'em all

It's 1996 all over again. The year the famous Japaneese anime, Pokemon, was launched by Nintendo on Game Boy. After many years of lying low, Pokemon has made a come back and have taking the world by storm.

twitter-logo Diksha Ramesh   New Delhi     Last Updated: July 12, 2016  | 17:12 IST
[Photo:Reuters]

You may have been hearing stories about teenagers and 30-something adults alike 'hunting Pokemon' in all sorts of places, a teenage girl finding a dead body while hunting a Pokemon, a massive accident on a highway because somone saw a Pokemon and tried to catch it on the highway and four robbers luring a victim with an exchange of finding a Pokemon.

So what is this Pokemon, where is this Pokemon and why are people 'hunting' it?

It's 1996 all over again. The year the famous Japaneese anime, Pokemon, was launched by Nintendo on Game Boy. After many years of lying low, Pokemon has made a come back with Pokemon Go and have taking the world by storm.

The Nintendo owned franchise sees its biggest entry into the smartphone market space. The gaming app, named Pokemon Go, is avaiable for free download on Android and iOS.

Pokemon Go uses your phone's GPS and clock to detect your location and virtually makes the pokemon characters appear around you. In this manner you can virtually track where the pokemon is hiding on the gaming map and 'catch'it.

ALSO READ: Is Pokemon Go world's most dangerous game?

As you move around, depending on the time and place you are at, more of the pokemon will appear. The idea of this game is to make you travel in real to find the virtual characters. This interaction of virtual gaming and real world is called 'Augmented reality.'

Nintendo takes the cake

As fans are busy chasing virtual monsters through real-life cities, the market value of Nintendo Co. has boosted up by $ 9 billion in just a span of a week since its launch.

The game already ranks among the most-downloaded and top-grossing smartphone apps.

Shares of Nintendo gained over 50 per cent in the last three trading days. The stock closed at 24.52 per cent on Monday and extanded gains on Tuesday to settle 12.83 per cent higher.

The Pokemania

Apart from driving pokemon fans wild and causing a surge in the stock market, Pokemon Go has even casue a wave on Twitter. Here are some of the funniest tweets that are trending:


The reaction that the game is receiving: Parent's are startled by their children's enthusiasm, it hilarious: The game doesn't fail to take you places: ...and is sure to get you fit: A true walk down memory lane (Only 90's kids will get this):

 

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