- Food-delivery giant Zomato has renamed and upgraded its subscription package, Zomato Gold
- The membership program will now be called Zomato Pro will provide discounts and offers on all dining-out and delivery orders.
- Zomato Gold which has now been rechristened was used to avail offers like 1+1 on food and drinks etc.
Food-delivery giant Zomato has renamed and upgraded its subscription package, Zomato Gold. The membership program will now be called Zomato Pro will provide discounts and offers on all dining-out and delivery orders. Zomato Gold which has now been rechristened was used to avail offers like 1+1 on food and drinks etc.
Announcing the change, Zomato CEO and co-founder Deepinder Goyal took to Twitter and wrote, "Earlier today, we launched an initiative to rechristen Zomato Gold to Zomato Pro — and make it a bigger, better all-encompassing membership that unlocks amazing privileges and discounts at the best restaurants across dining out and delivery. This is in addition to some never-seen-before exclusive privileges on the Zomato app and a unique money-back guarantee for all Pro members."
In a blogpost, Goyal explained the benefits that the existing Gold members will get. He said that all the Gold members across 10 countries will be automatically upgraded to Zomato Pro starting August 1, and members will get access to a wider array of additional benefits at no additional cost.
"Pro members in India get a massive upgrade to their food delivery experience. They will get access to exclusive delivery offers, which will now be over and above any deals available to other Zomato users. Pro members will also get priority delivery on Zomato. This means that any order placed by a Pro member will jump to the front of the real-time queue when we look for a Zomato Valet to deliver your order. This will lead to your orders getting delivered 15-20% faster (on an average) than what you experience right now during peak dinner times," the blog read.
The blog also stated that users will be able to avail money-back guarantee. "if you don't save 2x the subscription fee of Zomato Pro within the subscription period, we will auto-refund your subscription fee at the end of the year, no questions asked! This money-back guarantee will be applicable to all Zomato Pro/Gold memberships bought or renewed today onwards."
The Zomato Gold membership was priced at Rs1,800 for a year and Rs 999 for six months but the company is currently offering a discount which would let users buy the Rs 1800 membership for Rs 1,620 only. In view of the lockdown imposed due to coronavirus pandemic, Zomato in May had extended the Gold membership free for an additional four months.