The Good Glamm Group Buys Stake In Twinkle Khanna's Tweak India

Tweak India Stake:
A 51% buy in

The Good Glamm Group, with a major buy-in of 51% stake, has bought into digital media company Tweak India

About Twinkle
Khanna's Tweak

Twinkle Khanna founded Tweak India in 2019. Khanna is an author, columnist, interior designer, film producer and a former actress

Cash & Stock Deal

Tweak India reaches the Tier 1 demographic with its relatable spins on issues from finance, pop culture and wellness to relationships, style and sustainable living

Tweak reaches the Tier 1 demographic, which Good Glamm Group will now be able to leverage

Reaching Tier 1

The Good Glamm
Group- Tweak India Deal 

Post-acquisition, Tweak India will function under Good Media Co-led by Priyanka Gill 

Twinkle Khanna’s role

Twinkle Khanna will continue to remain Tweak’s CEO and also become a shareholder of the Good Glamm Group 

About Good Media

The Good Media Co which owns Good Glamm Group comprises digital platforms like POPxo, ScoopWhoop, BabyChakra and MissMalini Entertainment 

Diverse Audience

With this acquisition, Good Glamm Group will have a diverse audience across Tier-1, Tier-2 and Tier-3 cities

Good Media Co's 
Monthly Impressions

The Good Media Co now generates over 4 billion monthly impressions. The company has over 200 million unique users

What Twinkle Khanna says

This strategic partnership will give Tweak India a cohesive platform to grow and optimise our strengths. 

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