Produced by: Mohsin Shaikh
From a ₹35 crore buy-in to a ₹350 crore stake, Preity Zinta’s IPL journey is a masterclass in compounding wealth—powered not by runs, but by rights, ratings, and razor-sharp timing.
In 2008, Zinta jumped into sports ownership when few dared. Today, her 23% slice of Punjab Kings is a financial phoenix, riding media megadeals and cricket’s global boom.
It’s not just a 10x return—it’s a case study. Zinta’s single investment ballooned over a decade thanks to valuation surges, brand building, and a perfect storm of IPL fandom.
Forget box office receipts—Zinta’s biggest payday came with cricket kits, not camera crews. Her stake now earns more than most blockbuster stars per season.
Unlike silent stakeholders, Zinta became the face of Punjab Kings—front row, fiercely loyal, and always pitching. Her hands-on hustle helped build the brand she bet on.
The 2022 IPL broadcast deal rewrote revenue records—and Preity’s portfolio. With media rights soaring, every game padded her pocket like a strategic innings.
In 2024 alone, Punjab Kings pulled in ₹664 crore in revenue and ₹252 crore in profits. For Zinta, it wasn’t just about wins on the field—it was about returns on paper.
With expansion into leagues like the CPL, Punjab Kings is no longer just an IPL team—it’s a transnational sports business. And Zinta’s equity grew with every new territory.
Her move in 2008 wasn’t just brave—it was visionary. Betting ₹35 crore on a then-untested league now reads like one of Bollywood’s best investment scripts.