From witches to werewolves: The psychology behind your Halloween alter ego

Produced by: Manoj Kumar

Power Play

When a woman slips into a “sexy nurse” or “naughty maid” outfit, psychologists say it’s rarely about submission. It’s rebellion in disguise — a controlled flirtation with power, dominance, and fantasy-fueled liberation.

Hero Complex

Men drawn to Tarzan, Batman, or Captain Jack Sparrow aren’t just showing off abs and confidence. Experts say it’s a safe sandbox for testing alpha energy — heroic on the outside, lonely legend within.

Moon Rage

Werewolf costumes may be less about horror flick fandom and more about hormones and chaos. Psychologist Jared DeFife jokes that behind the fangs lurks a metaphor for mood swings, angst, and wild transformation.

Dark Allure

Vampires and witches remain Halloween royalty for a reason. According to researchers, they embody the seductive mix of control, rebellion, and moral escape — a night where empathy can take the evening off.

Star Masquerade

Channeling Lady Gaga or Justin Bieber? Psychologists call it the costume of contradiction — craving applause while hiding vulnerability. As DeFife quips, “It’s emotional theatre in sequins.”

Fear Therapy

Costume psychologist Kit Yarrow says people use Halloween to “try on” their suppressed sides. Dressing up as villains or creatures lets us rehearse danger, flirt with chaos, and wake up safely human again.

Identity Reboot

Every costume is a secret resume. Whether you pick a devil or a doctor, it’s less about imitation and more about projection — who you wish you could be if the rules melted for one night.

Trend Possession

Psychologists warn: following pop culture costume trends — say, “Stranger Things” or Pennywise — can reveal a hidden urge to belong. When the world’s scary, we find comfort in collective fright.

Mask Therapy

In the end, Halloween is free group therapy. Behind the latex and glitter, every choice whispers an emotional truth — a private yearning for control, chaos, or connection, illuminated by candlelight and candy corn.