India’s Content Evolution And Music Industry Transformation
Karishma Asoodani
- Updated Oct 11, 2025 11:00 AM IST
At FICCI Frames 2025, Business Today TV interviews Vikram Mehra, Managing Director, Saregama India Ltd., on the role of content in positioning India as a global hub. He discusses the evolving role of creators, transformations in the music industry, and the impact of AI on media and entertainment.