Gold Price Outlook: Can Festive & Wedding Demand Push Prices Higher In India?

Gold prices have rallied sharply, but strong festive and wedding demand could provide another boost to the domestic market. Ajay Kedia, MD & Director, Kedia Advisory, says gold buying in India is driven not only by prices but also by tradition and emotion. With the festive season approaching, he expects physical gold demand to strengthen despite elevated prices. The combination of seasonal buying and continued investor interest could support gold prices further. The discussion looks at whether Indian demand can become an important driver for gold prices and what investors should watch as the festive season gets underway.