WhatsApp, Instagram & Facebook May Go Paid | Meta's New Subscription Plans Explained

Meta could soon end the era of completely free social media. In a detailed discussion on Business Today, Sakshi Batra and India Today Tech Editor, Cyrus John revealed that Meta is actively working on paid subscription plans for WhatsApp, Instagram and Facebook. The company is exploring premium offerings for creators, businesses and AI-powered tools as it looks beyond ad-based revenues. Users may get exclusive features like longer stories, anonymous story viewing, advanced analytics, profile customization, premium stickers and enhanced WhatsApp messaging tools. Cyrus John also highlighted Meta’s massive AI investments, which are driving the need for fresh revenue streams. Subscription pricing may range between ₹300 and ₹500 in India, with phased rollouts and testing expected to begin soon for Indian users as well.