#BTDAVOS2026 LIVE: Sir Martin Sorrell On Why India Is Becoming Central To Global Business

AT BT Davos 2026 LIVE, Sir Martin Sorrell, Executive Chairman of S4Capital and one of the world’s most influential voices in advertising and business, shares a sharp and insightful perspective on India’s growing global importance. In this exclusive conversation, he reflects on India’s powerful presence at the World Economic Forum and its rising influence in shaping global business, technology and geopolitics. Sir Martin unpacks the drivers behind India’s growth story from economic momentum to innovation and explains why the country is increasingly central to the global narrative. A compelling dialogue on India’s ascent and its strategic role in the world economy.