'Don't Exit The Market' | ABSL AMC CEO Explains Why Staying Invested Matters
- Updated Nov 1, 2026 1:00 PM IST
Foreign investors are pulling money out of Indian equities, but domestic investors continue to back the market through record SIP contributions. Will their patience eventually pay off? A Balasubramanian, MD & CEO of Aditya Birla Sun Life AMC, says SIP investors must stay invested through market cycles to benefit from rupee-cost averaging. He explains that investing during market downturns allows investors to accumulate more units, potentially improving long-term returns when markets recover. While acknowledging that recent investors may have a learning curve, he cautions against exiting the market during periods of weakness. Bala also highlights India's long-term economic potential and the importance of investor discipline. His message is clear: don't chase bull markets or abandon SIPs during downturns.
