Rupee fall: 65 quarters of Nifty earnings since 2009 reveal stocks to watch

Rupee fall: 65 quarters of Nifty earnings since 2009 reveal stocks to watch

Nifty forex sensitivity analysis shows weak rupee beneficiaries are not simply the highest exporters, but companies where currency gains flow through P&L after hedges, imported cost, and forex liabilities.

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Elara said rupee weakness could help pharma, CDMO, textiles, IT services and upstream oil & gas companies. (AI-generated image)Elara said rupee weakness could help pharma, CDMO, textiles, IT services and upstream oil & gas companies. (AI-generated image)
Amit Mudgill
  • Jul 16, 2026,
  • Updated Jul 16, 2026 12:53 PM IST

Elara Securities, in its latest analysis of Nifty earnings since 2009 covering 65 quarters, said rupee depreciation has supported reported sales more consistently than earnings quality. The brokerage added that the final impact on earnings depends on cost pass-through, import intensity and balance sheet exposure.

On Thursday, the domestic currency was trading 4 paise lower at 96.30 against the greenback, down for the fourth straight session. According to Elara's strategy note, in sharp depreciation phases, defined as annual rupee weakness of more than 5 per cent, median Nifty50 sales growth rises to 14.9 per cent, aided by inflation and pricing action. Profit after tax growth, however, lags at 11.6 per cent, compared with 16.8 per cent during phases of rupee appreciation, the broking firm said.

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Elara said a weak rupee can flatter nominal growth, but crude prices, imported inputs, freight costs, forex debt servicing and delayed pass-through absorb part of the benefit before it reaches profit after tax. It said that in past sharp-depreciation phases, energy, consumer staples and financials showed better PAT conversion, while IT retained top-line translation support but PAT lagged sales.

"The Nifty forex sensitivity analysis shows weak INR beneficiaries are not simply the highest exporters, but companies where currency gains flow through P&L after hedges, imported cost, and FX liabilities. We see two set of beneficiaries: exports-led beneficiaries: pharma, CDMO, IT services, textiles, upstream & refiners; realization- and pricing-led beneficiaries: steel, aluminium, and automobile," it said.

It said the ongoing rupee depreciation cycle may not replicate the earlier trend exactly.

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"The US-Iran truce and Brent below $75/bbl reduce probability of an extreme cost shock, but two consecutive years of above-trend rupee depreciation means restocking at higher landed cost can still pressure Q1-Q2FY27 margin," it said.

Stocks and sectors to watch

Elara said rupee weakness could help pharma, CDMO, textiles, IT services and upstream oil & gas companies.

Elara also sees realisation- and pricing-led benefits for companies whose revenues are derived in the domestic market but whose prices track global and landed cost, as a weaker rupee lifts realisation to offset higher input cost. These include steel, aluminium and automobile companies.

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The brokerage added that consumer discretionary, healthcare and materials may see sharper slippages, reflecting either imported-cost pressure, weak pass-through or sector-specific earnings headwinds. Diagnostics, paints, cement, FMCG and luggage are among the sectors where meaningful imported inputs and limited immediate pass-through can lead to margin compression, the brokerage said.

Meanwhile, ports, metal pipes, infrastructure, apparel and footwear offer a natural dollar revenue-cost hedge, or minimal forex exposure altogether. 

Disclaimer: Business Today provides stock market news for informational purposes only and should not be construed as investment advice. Readers are encouraged to consult with a qualified financial advisor before making any investment decisions.

Elara Securities, in its latest analysis of Nifty earnings since 2009 covering 65 quarters, said rupee depreciation has supported reported sales more consistently than earnings quality. The brokerage added that the final impact on earnings depends on cost pass-through, import intensity and balance sheet exposure.

On Thursday, the domestic currency was trading 4 paise lower at 96.30 against the greenback, down for the fourth straight session. According to Elara's strategy note, in sharp depreciation phases, defined as annual rupee weakness of more than 5 per cent, median Nifty50 sales growth rises to 14.9 per cent, aided by inflation and pricing action. Profit after tax growth, however, lags at 11.6 per cent, compared with 16.8 per cent during phases of rupee appreciation, the broking firm said.

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Elara said a weak rupee can flatter nominal growth, but crude prices, imported inputs, freight costs, forex debt servicing and delayed pass-through absorb part of the benefit before it reaches profit after tax. It said that in past sharp-depreciation phases, energy, consumer staples and financials showed better PAT conversion, while IT retained top-line translation support but PAT lagged sales.

"The Nifty forex sensitivity analysis shows weak INR beneficiaries are not simply the highest exporters, but companies where currency gains flow through P&L after hedges, imported cost, and FX liabilities. We see two set of beneficiaries: exports-led beneficiaries: pharma, CDMO, IT services, textiles, upstream & refiners; realization- and pricing-led beneficiaries: steel, aluminium, and automobile," it said.

It said the ongoing rupee depreciation cycle may not replicate the earlier trend exactly.

Advertisement

"The US-Iran truce and Brent below $75/bbl reduce probability of an extreme cost shock, but two consecutive years of above-trend rupee depreciation means restocking at higher landed cost can still pressure Q1-Q2FY27 margin," it said.

Stocks and sectors to watch

Elara said rupee weakness could help pharma, CDMO, textiles, IT services and upstream oil & gas companies.

Elara also sees realisation- and pricing-led benefits for companies whose revenues are derived in the domestic market but whose prices track global and landed cost, as a weaker rupee lifts realisation to offset higher input cost. These include steel, aluminium and automobile companies.

Advertisement

 

The brokerage added that consumer discretionary, healthcare and materials may see sharper slippages, reflecting either imported-cost pressure, weak pass-through or sector-specific earnings headwinds. Diagnostics, paints, cement, FMCG and luggage are among the sectors where meaningful imported inputs and limited immediate pass-through can lead to margin compression, the brokerage said.

Meanwhile, ports, metal pipes, infrastructure, apparel and footwear offer a natural dollar revenue-cost hedge, or minimal forex exposure altogether. 

Disclaimer: Business Today provides stock market news for informational purposes only and should not be construed as investment advice. Readers are encouraged to consult with a qualified financial advisor before making any investment decisions.

ABOUT THE AUTHOR

Amit Mudgill

A financial journalist with over 18 years of experience in print and digital media, I cover India's capital markets, focusing on stocks, IPOs, mutual funds, corporate earnings, and market trends. Currently with Business Today, I report on equities, corporate developments, fundraising activity, and the broader investment landscape, delivering timely, data-backed insights to investors and readers.

Previously, I worked with The Economic Times and Deccan Chronicle, covering business, markets, and corporate affairs. My experience spans breaking news, analysis, and long-form features, with a strong focus on financial markets and investment-related reporting.

I am on the go 24/7:  Saying 'Good Night' to Dow Jones and 'Good Morning' to Gift Nifty comes naturally. Ask me about data and you'll hear stories. Away from markets, I enjoy stargazing, astrophotography, reading about India's neighbourhood, and playing video games.

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