Luxury Car Market Growing 9-10%; Mercedes-Benz Weighs Further Price Hikes

Mercedes-Benz India MD & CEO Santosh Iyer on resilient luxury car demand, rising costs and rupee depreciation, and the possibility of further calibrated price hikes. He also discusses the premiumisation trend, with 28% of Mercedes-Benz sales coming from cars priced above ₹1.5 crore, and the outlook for the luxury car market.