Petrol First Strategy: Classic Legends On Growth, EV Timing & Expansion
Petrol First Strategy: Classic Legends On Growth, EV Timing & Expansion
Chetan Bhutani
- Updated Apr 25, 2026 1:00 PM IST
Classic Legends is doubling down on growth in India’s mid-cap motorcycle segment, even as EV buzz builds. After launching the updated Yezdi Scrambler and the all-new BSA Scrambler 650, the company is focusing on aggressive retail expansion — targeting over 700 outlets by FY28 and 500 touchpoints before the festive season. Despite the EV push, the company believes lifestyle electric motorcycles in India are not yet market-ready. However, it maintains it can launch an EV motorcycle anytime demand picks up. With 45% growth in FY26, Classic Legends is betting big on petrol-powered motorcycles while keeping its EV strategy flexible.
