Tata-Backed Air India Rebranded As Airline Unveils A New Logo And Brand Identity

Tata-Backed Air India Rebranded As Airline Unveils A New Logo And Brand Identity

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BusinessToday.In
  • Updated Aug 10, 2023 10:16 PM IST

 

Tata-backed Air India unveiled its new brand identity on Thursday under its transformation journey. Red and purple colours become part of new logo. According to Tata Sons Chairman N Chandrasekaran the new logo represents thier bold vision, and limitless possibilities, progressiveness and confidence.

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