Royal Enfield launches 'Himalayan' at Rs 1.55 lakh
Royal Enfield launches 'Himalayan' at Rs 1.55 lakh
Niche bike maker Royal Enfield has launched Himalayan, an all terrain 411-cc bike, priced at Rs 1.55 lakh (ex-showroom Maharashtra).
BusinessToday.In
Updated Mar 16, 2016, 7:33 PM IST
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Niche bike maker Royal Enfield has launched Himalayan, an all terrain 411-cc bike, priced at Rs 1.55 lakh (ex-showroom Maharashtra).
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The company, which is the two-wheeler arm of Eicher Motors, currently sells various popular models like Bullet, Classic, Thunderbird and Continental GT.
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While the focus is on the domestic market, Himalayan has generated interest in all the markets where the company is present, including the US and Europe, Eicher Motors MD and CEO Siddhartha Lal said.
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With its purpose-built ground-up design, the Himalayan is a simple and capable "go-anywhere" motorcycle that will redefine adventure touring in India, Lal said.
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Himalayan sports a five-speed gearbox and 24.5 BHP engine. The company would also sell accessories to go with the bike which has a ground clearance of 210 mm.
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It is the first model to be built on the two new engine platforms the company is developing. Multiple products could be launched on the two new engine platforms. The new products would be in the range of 250 cc to 750 cc.
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The launch will help the company further consolidate its position to become a leading player in the mid-sized (250 cc - 750 cc) segment globally.