The telecom industry seems to be on steroids with 3G. The latest evidence is the Idea ad that suggests ingenious ways to check population growth. The zany thought in the Idea Cellular's 'Aabadi Hai Barbadi' ad is in line with the brand's earlier ads on issues such as environment and caste. The ad has vaulted to the No 3 spot on our Top 10 list. This appears to be a veritable telecom season with Nokia and Vodafone also featuring in the list.
Compiled by Shamni Pande
