Coolest start-ups: Behind the scenes with Heckyl Technologies

Business Today principal photographer Rachit Goswami takes you behind the scenes of a shoot with Heckyl Technologies' co-founders Mukund Mudras and Abhijeet Vedak. At their under construction office space in Powai, Mudras shares the curves on the glass and wood panels in the back signify infinity, a recurring theme in Heckyl's philosophy.

Business Today sets up an 8X10 sq ft screen made entirely from newspapers as a prop for the shoot. Heckyl uses computers and news feeds to measure whether a particular story carried positive or negative sentiment.

Mukund Mudras, Heckyl co-founder and CEO, helps unfurl a screen made out of newspapers. Mudras and Vedak are supervising as the company furnishes a new office complete with a corporate washroom and a terrace where employees can work, or party.

Workers set up a screen made entirely of newspapers on a rig made of aluminum in preparation to a shoot at the new offices of Heckyl. The staff worked from a Cafe Coffee Day 10 floors below while furnishing was finished.

Mudras and Vedak pose as ripping through a screen made of newspapers, balancing on tubs of paint. The photo signifies Heckyl's main offering that of providing alerts through a deluge of news.