Air India CEO Campbell Wilson On The New Look Air India

The Tata-backed airline Air India on Thursday unveiled its new logo, replacing the previous "Wheel of Konark". While addressing the rebranding event, Tata Sons chairman N Chandrasekaran said that "We are fully committed to this journey to make Air India a world-class airline." Air India Chief Executive Campbell Wilson on Thursday said that the iconic mascot of the airline' The Maharaja' is an important part of the company. Air India CEO Cambell Wilson said, "Rumor of Maharaja's death are greatly exaggerated, he will live on." “We very much wanted to continue it with India's diaspora," CEO Campbell further added. "It is a total and complete transformation of Air India, and it is not just a changing of the brand," says CEO Campbell Wilson as Air India unveils new brand identity.