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In Just 4 Years Of Operations, Apple Emerges As Largest Global Value Chain In India

In Just 4 Years Of Operations, Apple Emerges As Largest Global Value Chain In India

Business Today
Business Today
  • New Delhi,
  • Aug 14, 2024,
  • Updated Aug 14, 2024, 6:57 PM IST

In this video, we dive into Apple’s remarkable growth in India, where the company’s operations have surged to over ₹2 lakh crore ($23.5 billion) in FY24, nearly doubling from the previous year. This rapid expansion has made Apple the fastest-growing company in terms of production and exports in India over the last 50 years. India now contributes approximately 14% to Apple’s global production, a significant jump from 7% in FY23, establishing itself as a crucial hub for the tech giant’s global exports. iPhones lead the charge, with exports valued at around ₹1.35 lakh crore ($15 billion) in the last fiscal. Meanwhile, domestic sales of Apple products, including MacBooks, iPads, and AirPods, brought in approximately ₹68,000 crore ($8 billion). However, despite Apple India’s impressive growth, the company holds less than 6% of the Indian market, which remains dominated by Android devices. However, Apple’s influence is steadily increasing, with its revenue from India rising annually. Join us as we explore Apple’s strategy, the impact of its Production Linked Incentive (PLI) scheme, and what the future holds for the tech giant in India.

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