Celcius was started in 2020 by Bose. The cold chain marketplace start-up raised Rs 35 crore last year from Mumbai Angels, Huddle, and other investors.
Commenting on the fundraise, Bose told BT: “The cold storage network has been operating offline for the past 15-20 years. We aim to build a tech-based supply chain network. To make it happen, we will deploy the funds to introduce some new innovative tools that solve the problems within supply chains as well as expand our operational presence.”
Currently, the start-up is operational across 350 cities and has a fleet of over 4,500 vehicles. It also has a network of 107 cold storage facilities and over 100 hyperlocal riders.
“We are an end-to-end solutions provider for perishable products,” Bose said adding, “apart from monitoring data, we have to ensure that the journey is successful. Our tech stacks helps in ensuring that products are reaching fine, they are stored at the right temperature, and wastage is minimum in the process”.
From Guwahati to Coimbatore, the start-up caters to customers in various Tier II and III cities and aims to strengthen its presence in these cities as well, Bose said. It counts new-age as well as traditional businesses such as Zepto, Zomato, and Vadilal, among others in its clientele.
Vikram Gupta, Founder and Managing Partner at IvyCap Ventures Celcius has a very “innovative approach.” He did not reveal the valuation at which the funding was raised but said, “Given its focus and the expertise of the team, we are confident that Celcius will emerge as the leading brand in this space.”
The Mumbai-based venture capital firm has invested in start-ups such as Purplle, Biryani By Kilo, Miko, among others.
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