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CCI approves merger of Jio Cinema OTT platform with Viacom18

CCI approves merger of Jio Cinema OTT platform with Viacom18

This approval comes after Reliance Industries and Viacom18 announced their strategic partnership in April with BTS to form one of the largest TV and digital streaming companies in the country.

Anwesha Madhukalya
Anwesha Madhukalya
  • Updated Sep 22, 2022 12:31 PM IST
CCI approves merger of Jio Cinema OTT platform with Viacom18CCI approves amalgamation of Jio Cinema OTT platform with Viacom18

The Competition Commission of India has approved the amalgamation of Jio Cinema OTT platform with Viacom18 Media Pvt Ltd. This approval for merger comes after an investment by BTS Investment 1 Pte Ltd and Reliance Projects & Property Management Services Limited (RPPMSL).

This approval comes after Reliance Industries and Viacom18 announced their strategic partnership in April with BTS – Bodhi Tree Systems – to form one of the largest TV and digital streaming companies in the country.

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BTS, along with a host of investors, announced that it will invest Rs 13,500 crore in Viacom18 to launch the entertainment platform and lead the transformation of the media landscape to a ‘streaming first’  approach.

Viacom18 already operates and owns a range of channels including Colors TV and OTT platform, Voot. Reliance Projects & Property Management Services Limited already has its presence across OTT, distribution, content creation, and production services. It announced that it would invest Rs 1,645 crore. RPPMSL, presently owns and operates Jio Cinema OTT platform.

Bodhi Tree Systems, a newly formed platform between Lupa Systems Founder and CEO James Murdoch and Uday Shankar, is incorporated under the laws of Singapore and is currently in the process of raising capital from various investors including sovereign funds, multinationals, and global institutional investors, CCI said in a statement.

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Also read: Uday Shankar, James Murdoch's firm to invest Rs 13,500 cr in RIL-backed Viacom18

ABOUT THE AUTHOR

Anwesha Madhukalya
Anwesha Madhukalya

A Literature grad amid journalists, Anwesha has had stints in publishing as well as media. With 13 years of experience, she has expertise across a wide range of formats from listicles and long-reads to books. Now as an Associate Editor at BusinessToday.In, she manages the day-to-day work flow. When not breaking news or looking for the next big thing, she likes to read, binge-watch, immerse herself in true crime podcasts or reimagine the plot of her unwritten novel.

Published on: Sep 22, 2022 12:30 PM IST