Hitachi launches 2011 range of ACs

On Monday, Hitachi Home & Life Solutions India unveiled its new lineup of air conditioners in both windows and split division. The company introduced i-Clean technology for its split air conditioners. This technology comes equipped with automatic filter clean technology that cleans filter automatically, removes dust and results in healthy and powerful cooling forever with high energy efficiency. I-Clean is programmed to clean the filter every 10 hours for marinating hygienic room environment. Five-star rated, it is available in 1.2 tn, 1.5 tn and 2.0 tn for Rs 39,990 onwards.

In windows segment, Hitachi launched India's first 5-star rated Windows air conditioner in 1.1tn and 1.5tn capacity and will be equipped with features such as silent cooling, stylish looks and high energy efficiency. These will be priced at Rs 23,990 onwards. The company also enhanced its mass premium AC range with the launch of new model of Kaze in split and windows AC segment at the starting range of Rs 19,990 in windows and Rs 25,740 in split ACs.

At present, Hitachi enjoys 7 per cent market share in room air-conditioner category and plans to capture 10 per cent market by this year. Contributing to the 5.2 per cent of the global sales of HHLI, the company estimates the Indian share to go up to 7 per cent by 2015.

Read more such stories on Gadgets and Gizmos.