#DavosBrainstorm2024: Karthik Rao, CEO, Nielsen At #WEF24

Enter the fascinating world of data analytics with this conversation between Siddharth Zarabi, Managing Editor, Business Today TV and the very charismatic Karthik Rao, CEO, Nielsen. Rao took over as the CEO of the data measurement firm in September 2023 with the responsibility of driving and evolving the company’s core business in the midst of unprecedented disruption and transition. Gain unparalleled insights into the evolving landscape of market research, data trends, and the transformative power of analytics. The CEO shares perspectives on the challenges and opportunities in the data-driven era, offering a comprehensive view of how Nielsen is shaping the future of information and insights. Whether you're a data enthusiast, business professional, or technology aficionado, this conversation provides a rare opportunity to understand the strategic vision and innovative approaches driving Nielsen's leadership in the dynamic world of data.