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On his 53rd b'day, a look at why SRK is considered an ace businessman

On his 53rd b'day, a look at why SRK is considered an ace businessman

On his 53rd b'day, a look at why SRK is considered an ace businessman

BusinessToday.In
BusinessToday.In
  • Updated Nov 2, 2018, 7:02 PM IST
On his 53rd b'day, a look at why SRK is considered an ace businessman
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In 2017, SRK featured at no. 65 on the Forbes list of highest paid celebrities. Surprisingly, this year he dropped off the list. But over a span of 26 years of his career, he has stood out as an actor with fine business acumen. Here's a look at his earnings and career milestones.


On his 53rd b'day, a look at why SRK is considered an ace businessman
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Earnings from acting

Debuted in 1992 with 'Deewana'
Charges Rs 50-60 cr per film and a part of the profits
Has acted in more than 80 Hindi language films
Highest opening day collections among his films- 'Happy New Year'- Rs 44.97 cr

On his 53rd b'day, a look at why SRK is considered an ace businessman
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Endorsements

His net worth is $750 mn

He charges Rs 3-3.5 cr for an endorsement per day

In 2017, Shah Rukh Khan was associated with 21 brands


On his 53rd b'day, a look at why SRK is considered an ace businessman
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SRK as producer

Khan has co-produced 22 films since 2000 under Dreams Unlimited and Red Chillies Entertainment. He also produces television commercials for various global brands, a strategic move which was much ahead of its time. Red Chillies VFX handles the special effects of all his home productions and of some other movies as well.

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Business ventures

Dreams Unlimited was established in 1999, and was renamed Red Chillies Entertainment

Red Chillies Entertainment produces 3-5 movies a year

Red Chillies VFX was established in 2005

He also has a 26% stake in education-cum-entertainment company Kidzania

The Real Estates was  established in 2014-15

On his 53rd b'day, a look at why SRK is considered an ace businessman
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SRK, a sports enthusiast

Kolkata Knight Riders was established in 2008

He has a 50% stake in Trinbago Knight Riders which was established in 2013 and plays in Caribbean Premier League

He also co-owns a stake in Cape Town Knight Riders