#Podcast | #Episode04 | How PVR INOX Makes Cinema Profitable In OTT Era | MD Ajay Bijli Exclusive

What does it really take to keep cinema halls relevant — and profitable — in the age of OTT? In Episode 4 of the Business Today Exclusive Podcast, PVR INOX Managing Director Ajay Bijli joins Karishma Asoodani for a deep dive into the business of the big screen. From the evolution of single-screen theatres to luxury multiplexes, the conversation unpacks ticket pricing, footfall challenges, content risks, debt reduction, and the impact of the PVR-INOX merger. Ajay Bijli also explains why the theatrical experience continues to matter in India’s rapidly evolving entertainment economy. Don’t forget to like, share, comment, and subscribe for more exclusive business conversations.