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Instagram copies Snapchat's best feature, but gives due credit

Late on Tuesday night, Facebook honcho Mark Zuckerberg announced the launch of a new feature, Instagram Stories, via a Facebook Post. "We're launching Instagram Stories today. Stories let you share a series of videos or photos - and have them disappear after 24 hours," he said in his post.

Late on Tuesday night, Facebook honcho Mark Zuckerberg announced the launch of a new feature, Instagram Stories, via a Facebook Post. "We're launching Instagram Stories today. Stories let you share a series of videos or photos - and have them disappear after 24 hours," he said in his post.

"This is the latest step in putting video at the centre of all our services. People are already creating and sharing more video, so we're going to make it even easier," he added.

For those who might be wondering, yes, it is quite similar to Snapchat Stories, which has often been termed as the signature feature of image messaging app. However, the Facebook-owned company gave the due credit to the pioneer of 'Stories'. In an interview with US-based tech website TechCrunch, Instagram CEO Kevin Systrom admitted that the idea of Stories was copied from its competitor and said that they "deserved all the credit". 

How to use

The new feature allows the user to post multiple pictures and videos, which appear in slideshow format. However, they disappear after 24 hours and don't appear on the feed or profile grid of the user.

"You'll see stories from people you follow in a bar at the top of your feed - from your best friends to your favourite popular accounts. When there's something new to see, their profile photo will have a colourful ring around it," Instagram wrote in a blog post on Tuesday. To view someone's story the user just needs to tap on their profile photo.

However, the feature doesn't have Like and Comments button like regular posts.

To create a story, you need to tap on the plus icon at the top left corner of the home screen, and then press the circle icon at the bottom of the screen to take a picture or record a video. Next, swipe down on the screen and choose the photo/video you want to upload. You can also upload from already existing photos or videos. Then edit the photos, add text/drawing and tap on Done to save the story. To share your story tap on the checkmark icon and it is done.

A user can also change privacy settings to hide the story from some followers and can choose to feature a particular part of the story by posting it on her profile.