What was once a small, quiet corner of the insurance world has now become a booming category. India’s travel insurance market isn’t just growing—it’s accelerating.
Insurance documents are long, technical, and rarely read fully. So people trust the larger headline 100% cover and assume it protects them from everything.
Most Indians carry a quiet optimism: “I’m healthy. I’m young. It can wait.” This optimism bias makes conversations about mortality feel awkward, heavy, or unnecessary.
We often wait for the “perfect time” or “ the right time” to start investing. Next month, the next bonus, the right market, some sign that never comes. But Diwali has its own kind of magic.