Tata Motors Targets Higher Market Share Without Sacrificing Pricing Discipline

Tata Motors Managing Director and CEO Girish Wagh outlines the company's strategy to grow market share while maintaining strict pricing discipline and financial strength. He emphasises that Tata Motors will focus on customer value creation through better products, stronger service delivery and an expanding commercial vehicle network rather than relying on aggressive discounting. Wagh also highlights the growing importance of alternative fuels, noting that Tata already enjoys a stronger market position in electric and CNG-powered small commercial vehicles. While electrification in the heavy truck segment is expected to take longer, he believes adoption by major sectors such as e-commerce, mining, steel and cement could accelerate the transition. Watch this insightful discussion on Tata Motors' growth ambitions, EV strategy and the future of India's commercial vehicle market.