The report reveals that Apple BKC saw a sale of Rs 10 crore on the first day of its launch. A large electronics store makes somewhere around 7-8 crore a month.
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Apple BKC, Apple Saket footfall soared revenues
As per the report, even though Apple Saket is smaller in size (around 8,500 sq ft), it performed far better than the Mumbai store (around 22,000 sq ft) in terms of per-square-foot revenue. Despite the huge area difference, both Apple Stores recorded similar monthly sales. The two stores were reported to have witnessed a footfall of over 6,000 people each on their opening day.
How did Apple manage to have high sales in India?
The report suggests that the two stores set new records because their average selling price (ASP) is much higher, compared to other brands. Since the stores saw huge footfall since their opening, it translated to high revenues. As per the experts, these numbers even exceed the company’s estimates.
Apple declined to comment on the sales revenue of the two newly opened stores in India.
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