Oppo is the latest smartphone brand to increase the price of its smartphones as the global chip shortage continues to impact several industries. The Chinese company has silently hiked the price of the F19 and A54 smartphones by Rs 1,000. Both phones were launched in India back in April as mid-rangers that could go against the likes of the Redmi Note 10 Pro Max. Back then, their prices were a little more than what Xiaomi or Realme asked for their phones with nearly the same set of specifications. However, both Xiaomi and Realme have raised the prices of their phones.
The Oppo F19 now costs Rs 19,990, as opposed to the price of Rs 18,990 for the lonesome variant with 6GB of RAM and 128GB of internal storage. The new price is now reflected across all online stores, including Amazon, Flipkart, and Oppo's own online store. I could not confirm whether or not offline stores, too, have started selling this phone at the new price.
Similarly, the Oppo A54 price in India has been increased to Rs 14,990 from Rs 13,990 for the variant with 4GB of RAM and 64GB of internal storage. There are two more variants, but it is not clear if their prices have also been increased. Neither the online platforms nor Oppo's online store shows the new price yet. However, tipster Abhishek Yadav claimed the price of the A54 had changed. It may take some time for Oppo, Amazon, and Flipkart to reflect the changes in the A54 price.
Before Oppo, Xiaomi and Realme quietly increased the prices of their smartphones. Xiaomi is leading the Chinese brands in price hikes. Its Redmi Note 10 has already seen price hikes five times since its launch and now costs Rs 13,999. Xiaomi's other phones, such as Redmi 9, Redmi 9 Power, Redmi 9 Prime, Redmi 9i, Redmi Note 10T 5G, and Redmi Note 10S, also saw price hikes earlier this month. Similarly, Realme also increased the costs of its phones, including Realme 8, Realme 8 5G, Realme C11 2021, Realme C21, and Realme C25s by up to Rs 1,500.
Oppo did not specify the reason behind the price hikes, but it is evident that the shortage of components has impacted the smartphone industry like never before. Not only is there a crunch in the production of chipsets, but other parts such as displays are also facing delays in production.
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