Reliance Jio offers surprise cashback of up to Rs 3,300 on Rs 399 recharge

Billionaire Mukesh Ambani's Reliance Jio on Monday announced Christmas and New Year bonanza to its customers with surprise cashback offers of up to Rs 3,300 on Rs 399 recharge and above. The current offer will be valid till January 15 only. The company has come up with several similar cashbacks to its customers in the past too, giving its rival companies like Airtel and Vodafone a run for the money. Today is the last date for Jio's cashback offer of up to Rs 2,599 on recharge of Rs 399. The price war started by Reliance Jio after its launch in 2016 has disrupted the entire telecom industry, leading to huge losses incurred by many companies.   

The company has also been criticised for its dirt-cheap data plans, but as per Mukesh Ambani "profits and losses are risks businesses take and it is more important to find out if the country and the consumers gained after Jio". He had earlier said that "businesses must stop looking at regulators and governments to guarantee their profits".

Reliance Jio's latest surprise offer comes in the form of Rs 400 MyJio cashback vouchers, up to Rs 300 cashback vouchers from wallets, and up to Rs 2,600 discount vouchers from e-commerce players, said the company in a statement. Throughout the year, the company has offered several recharge plans like 100% cashback or triple cashback, inviting criticism from the industry rivals over their losses.

Last week, the company had launched two smaller amount recharges of Rs 199 - which offers 1.2 GB of 4G data per day - and Rs 299 (2GB daily data), thereby giving its customers wider options to choose data plan from an array of plans. Those choosing either of these plans can also get access to several Jio apps related to music, movie, magazine and newspaper services. Mukesh Ambani had earlier said that Jio was ahead of schedule on turning profitable. "Jio results are declared every quarter now. You can see the trend. You watch the next few quarters. You will learn in January and you will learn in March."