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Mar 01, 2015
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Careers Ad agencies hiring specialist social media planners to decide on digital media spend

Ad agencies hiring specialist social media planners to decide on digital media spend

The social media juggernaut rolls on, gathering ad spends in its wake as brands are parking more and more of their campaigns on platforms like Twitter, Facebook and Instagram.

Column: India lacks role models of product innovators

The talent is there, the capital is there, the ability to take risks is there. Perhaps what is lacking are role models of product innovators.
Focus Benefits of economic growth are yet to reach the very poor

Benefits of economic growth are yet to reach the very poor

India is set to emerge as the fastest-growing major economy within a year, according to the World Bank and IMF. However, the benefits of growth are yet to reach the poor.

PSU banks may have to pitch in to make other govt stake sales a success

If the Coal India equity sale is anything to go by, state-run banks and financial institutions must prepare to put up to Rs 19,000 crore into government coffers.

US nuclear deal not enough to meet atomic power generation plans

The country may find it near impossible to operationalise the civil nuclear deal with the United States without convincing Japan to come onboard.

On Record: Quotes during the last fortnight

Here's a look at the famous statements made by eminent people recently.
Book Book Review: Supermarketwala by Damodar Mall

Book Review: Supermarketwala by Damodar Mall

Veteran retailer Damodar Mall takes us on an exciting journey through India's stores in his book 'Supermarketwala - Secrets to Winning Consumer India'.

Book Review: The Huawei Story

Huawei has a relentless focus on consumer centricity and innovation, and at its core is the management style of its founder Ren Zhengfei.
Features How GetMyPeon is making life of busy Mumbaikars easier

How GetMyPeon is making life of busy Mumbaikars easier

Bharat Ahirwar, co-founder of GetMyPeon - a Mumbai-based errand-running service rolled out in 2012 - talks of why Mumbai needed such a company.

SKS Microfinance founder Vikram Akula is back with Vaya Finserv

The SKS Microfinance founder, who had to unceremoniously exit in 2011, is giving final touches to the application for a small finance bank for his start-up VAYA Finserv.

Budget hotels segment has lost shine in hospitality industry

High capital costs, long development time and poor room rates are impacting the return of capital employed (ROCE), making investors impatient and piling on the pressure on hotel operators.
Trends Why online travel agencies are looking beyond domestic air travel

Why online travel agencies are looking beyond domestic air travel

Declining revenues force online travel agencies to explore routes beyond domestic air travel.
Event Panel Discussion: Ways to handle industrial relations and groom young leaders

Panel Discussion: Ways to handle industrial relations and groom young leaders

Top HR executives in Delhi-NCR discuss ways to handle industrial relations, and the need to groom young leaders.
Technology Mapping apps offer more than just turn-by-turn voice navigation

Mapping apps offer more than just turn-by-turn voice navigation

We often ignore the potential of mobile services that are free to use - mapping apps, for instance. They offer much more than turn-by-turn voice navigation.
News Maker My remit is about safety, stability and growth of this economy: Raghuram Rajan

My remit is about safety, stability and growth of this economy: Raghuram Rajan

In an exclusive interview with Business Today, RBI Governor Raghuram Rajan talks about monetary policy, Indian economy, inflation and more.
Editors note From the Editor: March 1, 2015

From the Editor: March 1, 2015

Business Today's editor Prosenjit Datta introduces the magazine's March 1, 2015 issue.
Chiaroscuro Upcoming events in February 2015

Upcoming events in February 2015

Upcoming events in February 2015

People and events that made news recently

People and events that made news recently.
People Newsmakers of the last fortnight

Newsmakers of the last fortnight

Here's a list of people who made news during the last fortnight.

We are not talking advertising any more, says Global CEo of J Walter Thompson

Gustavo Martinez, who recently took charge of Global CEO of oldest ad agency J. Walter Thompson speaks to BT's Chitra Narayanan on his plans and action ahead. Excerpts-
Letters Letters to the Editor

Letters to the Editor

Business Today readers give feedback on magazine's coverage of the February 15, 2015 issue.