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BT Exclusive: boAt aims to float Rs 2000 crore IPO soon

BT Exclusive: boAt aims to float Rs 2000 crore IPO soon

Consumer electronics brand BoAT will opt for a confidential filing of its prospectus as it attempts to go public again

Sakshi Batra
Sakshi Batra
  • Updated Mar 12, 2025 1:18 PM IST
BT Exclusive: boAt aims to float Rs 2000 crore IPO soonCompany sources have told Business Today TV that boAt hopes to secure SEBI approval for the IPO by Q2FY26.

Consumer electronics brand boAt is gearing up to file a fresh Draft Red Herring Prospectus (DRHP) with the capital markets regulator as early as next week, in its second attempt to go public.

Company sources have told Business Today TV that boAt hopes to secure SEBI approval for the IPO by Q2FY26.

While the exact IPO size will only be disclosed in the DRHP, sources close to the developments expect total IPO size of Rs 2,000 crore with fresh issue of shares of about Rs 500 crore and the rest Rs 1,500 crore is expected to be an offer for sale from current shareholders.  The company will opt for the confidential filing option available, offering it greater flexibility in timing the issue.

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In November last year, the company appointed multiple bankers, including ICICI Securities, Goldman Sachs, and Nomura, to manage the public issue.

This will be the company’s second attempt at going public, after previously filing for a ₹2,000 crore IPO in 2022, which was later withdrawn due to unfavourable market conditions. Instead, boAt opted for $60 million in private funding round from existing investor Warburg Pincus and new backer Malabar Investments.

With the latest IPO push, boAt is likely to value the business at around $2 billion.

The development on IPO also follows an announcement by Aman Gupta, Co-founder and CMO of boAt, that the latest edition of Shark Tank would be his last, as he shifts focus to revitalizing his brand and the company's financials amid rising competition.

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Founded in 2013, boAt has grown into one of India’s leading wearable and audio device brands, backed by investors like Qualcomm Ventures, Innoven Capital, Warburg Pincus, and Fireside Ventures. Given its strong market presence and investor confidence, its IPO is expected to attract significant interest from both institutional and retail investors.

Disclaimer: Business Today provides stock market news for informational purposes only and should not be construed as investment advice. Readers are encouraged to consult with a qualified financial advisor before making any investment decisions.

ABOUT THE AUTHOR

Sakshi Batra
Sakshi Batra

Sakshi Batra is a Senior Associate Editor & Anchor at Business Today TV, where she leads the brand’s digital coverage on markets, the economy, and corporate affairs. She anchors live programming, conducts in-depth interviews with business leaders and policymakers, and creates data-led, investor-focused content for a digital-first audience. 

An award-winning business journalist with nearly 17 years of experience across television and digital media, she has worked with some of India’s most respected news organisations, including the Times Group, Network18, Zee Media, and currently the India Today Group.

Her work has been recognised with several industry honours, including the Exchange4Media Forty Under Forty recognition and the ENBA Award for Best Business Show in English. Known for her credibility, sharp editorial judgment, and deep understanding of financial and economic issues, she is committed to building the future of business journalism — insightful, accessible, and impactful.

Published on: Mar 12, 2025 1:14 PM IST